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Women' athletic shoewear brand preferences in the United States in 2016, by age group

United States: Women's brand preferences for women's athletic shoes in 2016, by age group

The data displays the results of a survey conducted in 2016 among 9,000 adult American women on their preferred women's athletic shoes brand. The results were sorted by age group. During the survey, 33% of women between 18 and 34 years of age stated their preferred women's athletic shoes brand is Nike; 26.7% of women aged 35 to 49 and 15.4% of women aged 50 or older said the same.

Nike	33	26.7	15.4
Adidas	17.3	11.6	7
Converse	9.1	6.6	3
Skechers	6.3	14.2	19.3
Under Armour	5.3	5.1	2.2
Asics	4.5	5.7	5.1
Puma	4.2	2.4	1.2
New Balance	4	7.6	13.7
Dr. Scholl's	2	2	6.3
Reebok	1.1	3.6	4.9
Easy Spirit	0.2	0.8	5.5

Women' athletic shoewear brand preferences in the United States in 2016, by age group

StatInvestor