The data displays U.S. consumers’ shopping strategies to save money on holiday gifts in 2017, by strategy. According to the source, 80 of respondents stated that they were influence by coupons and promotions.
Influenced by coupons and promotions | 80 |
I don't rely on Black Friday as much as I used to | 53 |
I wait for holiday sales to buy other large or big ticket items for myself or household | 44 |
I know things will eventually go on sale so I only buy sale items when holiday shopping | 42 |
Transactions involving coupons and promotions | 34 |