Retail & Wholesale » Food & Beverage » Deli Foods Industry | Consumer preference for fresh prepared foods, by generation U.S. 2017

Consumer preference for fresh prepared foods in the United States 2017

Preferences for fresh prepared foods among consumers in the United States in 2017, by generation

The data displays the preferences of consumers in the U.S. for fresh prepared foods in 2017, by generation. In 2017, 74% of older Millennials stated that they purchased hot ready-to-eat foods from deli or prepared food areas compared with just 53% of younger Millennials.

Ready-to-eat foods from the deli/prepared food area that are intended to be eaten cold 62 71 64 48 60
Hot ready-to-eat foods from the deli/prepared food area 53 74 65 71 65
Heat-and-eat-chilled foods from the deli/prepared food area 44 56 40 34 25
Meals or beverages from an in-store restaurant 36 44 22 18 12.5
Other 0 0 2 4 0