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Market retail share of the meat alternative category in the UK 2016

Share of the meat alternatives retail market in the United Kingdom in 2016, by grocer

The data displays the retail market share of the meat alternative category in the UK in 2016. Tesco takes the biggest share of meat alternative sales, accounting for 28.2% of the market, followed by Sainsbury's at 20.1%.

Tesco 28.2
Sainsbury's 20.1
Asda 15.6
Morrisons 8.5
Waitrose 7.1
The Co-operative Group 4
Iceland 2.9
Aldi 2.2
Marks & Spencers 2
Lidl 1.1
Independents and symbols 0.2