The data displays the market share of the leading potato chip brands of the U.S. in 2017, based on dollar sales. Lay's was the best ranked potato chip brand of the U.S. with a sales share of 29.6% in 2017.
Ruffles potato chips generated sales amounting to about 542.1 million USD in the United States in 2017.
Lay's | 29.6 |
Pringles | 9.6 |
Ruffles | 9.5 |
Wavy Lays | 8.9 |
Private label | 7.8 |
Lays Kettle Cooked | 5.1 |
Cape Cod | 4 |
Utz | 3.4 |
Kettle | 2.9 |
Baked Lays | 1.4 |