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U.S. purchase incidence of sports nutrition products 2015, by category

Purchase incidence of sports nutrition products in the United States in 2015, by category
Created with Highcharts 5.0.1437372828242417171616Any sports nutritionReady-to-drink (RTD) sports shakeOther protein (e.g. whey, casein)Performance pill/powder/RTD productsSoy or plant-based protein010203040

The data describes the purchase incidence of sports nutrition products in the U.S. in 2015, broken down by category. The survey found that 37% of respondents purchased any sports nutrition at least one time during the past 12 months in 2015.

Any sports nutrition 37
Ready-to-drink (RTD) sports shake 28
Other protein (e.g. whey, casein) 24
Performance pill/powder/RTD products 17
Soy or plant-based protein 16