Retail & Wholesale » Food & Beverage » U.S. Pizza Retail Market | Super Bowl: retail sales growth by category, 2015

U.S. Super Bowl: dollar sales growth of consumer product categories 2015

Retail dollar sales growth of consumer product categories most impacted by Super Bowl shopping trips in the United States in 2015

The data illustrates the dollar sales growth of consumer product categories that were most impacted by pre-game preparations and shopping trips for the Super Bowl in the U.S. in 2015. Refrigerated dips saw the biggest increase in dollar sales with 47.76% during the week leading up to the Super Bowl ending on February 1, 2015 compared with the prior week.

Refrigerated dips 47.76
Single-serve dip/dip mixes 45.07
Barbeque sauce 40.98
Cream cheese/cream cheese spread 30.81
Mexican sauce 27.16
Sour cream 27.09
Firelog/firestarter/firewood 27.05
Frozen appetizers/snack rolls 22.95
Mayonnaise 22.39
All other sauces 21.91
Dinner sausage 20.94
Processed cheese 18.94
Baked beans/canned bread 18.58
Processed frozen/refrigerated poultry 17.44
Frozen pizza 17.03
Baking needs 16.47
Frankfurters 14.99
Salty snacks 14.65
Pickles/relish/olives 13.6
Refrigerated spreads 12.92
Baby formula/electrolytes 12.67
Beer/ale/alcoholic cider 12.64
Baking mixes 12.52
Mustard and ketchup 12.52
Frozen meat 12.35
Spirits/liquor 12.24
Single-serve meat and refrigerated ham 11.77
Cups and plates 11.72
Tomato products 11.54
Frozen desserts/toppings 11.46
Batteries 11.44
Refrigerated pizza 11.25
Candles 10.59
Crackers 10.47
Automobile fluids/antifreeze 10.3
Natural cheese 10.19
Refrigerated dough/biscuit dough 10.11
Paper napkins 10.1

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