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Back-to-school shopping in the United States: anticipated shopping locations 2018

Most popular shopping destinations for back-to-school consumers in the United States in 2018

The data illustrates the results of a survey published by the National Retail Federation concerning back-to-school shopping habits. In 2018, U.S. consumers were asked where they would do their back-to-school shopping. 55% of respondents planned to undertake their back-to-college shopping through online retailers.

Department stores	57
Online retailers	55
Discount stores	52
Clothing stores	51
Office supplies stores	35

Back-to-school shopping in the United States: anticipated shopping locations 2018

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