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Methods of coupon distribution in the United States 2016

Methods of coupon distribution in the United States in 2016

The data displays the methods of coupon distribution in the U.S. in 2016. In 2016, 90.1% of all coupons distributed in the U.S. were distributed via free-standing insert.

Free-standing insert	90.1
Dual electronic and paper	1.5
Electronic checkout	1.1
In-ad	0.9
Magazine pop-up	0.8
Handout	0.8
Instant redeemable	0.6
Direct mail	0.6
Magazine on-page	0.5
Sunday supplement	0.5
Instant redeemable / IR cross ruff	0.4
Load2Card	0.4
Other	1.7

Methods of coupon distribution in the United States 2016

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