Retail & Wholesale » Shopping Behavior » Coupon Market Trends in the United States | Methods of coupon redemption in the U.S. 2016

Methods of coupon redemption in the United States 2016

Methods of coupon redemption in the United States in 2016
Created with Highcharts 5.0.1434.634.617.917.98.38.35.85.84.94.94.34.34.14.13.63.63.43.433Free-standing insertInstant redeemableElectronic checkoutInstant redeemable / cross ruffDual electronic and paperDirect mailShelf padPrint-at-homeHandoutLoad2Card01020302.557.512.51517.522.52527.532.53537.5

The data displays the methods of coupon redemption in the U.S. in 2016. In 2016, 34.6% of all coupons redeemed in the U.S. were redeemed via free-standing insert.

Free-standing insert 34.6
Instant redeemable 17.9
Electronic checkout 8.3
Instant redeemable / cross ruff 5.8
Dual electronic and paper 4.9
Direct mail 4.3
Shelf pad 4.1
Print-at-home 3.6
Handout 3.4
Load2Card 3
Other 10.1

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