Retail & Wholesale » Shopping Behavior » Coupon Market Trends in the United States | Consumer money saving behaviors in the U.S. 2016

Consumer money saving behaviors in the United States 2016

Consumer money saving behaviors in the United States in 2016

The data displays the consumer money saving behaviors in the U.S. in 2016. In 2016, 31% of consumers in the United States selected brands based on coupons they brought from home.

Coupons from home	31
Loyalty card discounts	29
Newspaper circulars from home	22
In-store circular	19
Product label / packaging	10
Signs or displays in-store	7
Smartphone apps	7
Information from website / email	4
Online advertising	4
Mobile advertising	3

Consumer money saving behaviors in the United States 2016

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