The data displays the results of a survey on the change of coupon use among U.S. consumers in 2015, by generation. According to the report, approx. 41% of the Millennial respondents said that their use of coupons did not change compared to the previous year.
Millennials | 41 | 47 |
Generation X | 58 | 29 |
Baby Boomers | 60 | 26 |