Retail & Wholesale » Shopping Behavior » Coupon Market Trends in the United States | Top digital coupon sources according to U.S. users 2016

Leading digital coupon sources according to U.S. users 2016

Most popular sources for finding online coupons according to users in the United States as of August 2016

The data shows the most popular sources for finding online coupons according to users in the U.S. as of August 2016. During the survey period, 21% of respondents stated that they found and received digital coupons via apps or text messages sent directly to their mobile.

Websites/apps that aggregate coupons	59
E-mail newsletters	54
Shopping papers or advertising fliers/sheets, weekly ads	32
(Advertising) mail	30
Receipts, on/inside product packages	28
Newspapers and journals/magazines	23
Apps or text messages/MMS sent directly to my phone	21
Other	3

Leading digital coupon sources according to U.S. users 2016

StatInvestor