The data displays the results of a survey in which U.S. consumers were asked why they might consume processed or packaged foods. According to the survey, 61% of respondents said they might consume processed foods because they are convenient.
Are convenient | 61 | 59 |
Save me time | 48 | 49 |
Are easy to prepare | 46 | 52 |
Are affordable | 43 | 38 |
Have a long shelf life | 41 | 40 |
Can be consumed on the go | 31 | 29 |
Fit my/my family's taste preferences | 20 | 19 |
Prevent food waste | 16 | 18 |
Are safe | 16 | 17 |
Have nutritonal benefits | 15 | 19 |
Help me with portion control | 13 | 21 |
Allow me to follow a specific eating plan | 8 | 12 |
Other | 1 | 1 |
None, I try not to consume processed/packaged foods | 11 | 7 |