The data displays the most common themes used by consumers to describe their Halloween costumes in the U.S. in 2017. According to the survey, 24.4% of respondents described their Halloween costume as scary.
Scary | 24.4 |
Sexy | 20.3 |
Cute | 15.7 |
Funny | 14.6 |
Weird/Creative | 11.9 |
Classy/Sophisticated | 10 |
Other | 3.1 |