Retail & Wholesale » Shopping Behavior » Hispanics in the U.S.: Shopping Behavior | Importance Hispanic shoppers loyalty strategies in U.S. by retailers vs. shoppers, 2016

Importance of loyalty strategies in the United States 2016, by retailers vs. Hispanic shoppers

Share of importance of certain strategies in garnering Hispanic loyalty in the United States in 2016, by retailers versus Hispanic shoppers

The data depicts the results of a survey conducted in the U.S. in 2016 regarding the importance of certain strategies in garnering Hispanic loyalty, by retailers versus Hispanic shoppers. About 54% of Hispanic shoppers indicated to find it important that a separate section for Hispanic food items is offered.

Offer a separate section for Hispanic food items 54 76
Offer in-store promotions targeted specifically towards Hispanic shoppers 49 61
Employ customer-facing personnel who speak Spanish 41 57