Retail & Wholesale » Shopping Behavior » Holiday season in Canada | Christmas shopping: spontaneous purchases, by gender U.S. 2017

Christmas shopping: items purchased spontaneously by U.S. consumers 2017, by gender

Christmas shopping: items purchased spontaneously by U.S. consumers in 2017, by gender

The data displays the results of a survey conducted in the U.S. in October 2017. U.S. consumers were asked which items they would purchase spontaneously while Christmas shopping. During the survey, 26% of the female respondents said that they would make spontaneous purchases on books.

Clothing, textiles, shoes 48 33
Games, toys, dolls, etc. 30 27
Gift cards or gift certificates 30 24
Cosmetics / fragrances / health & beauty aids 27 19
Books 26 22
Food / liquor 25 26
Consumer electronics, media, video and audio 22 32
Computers and accessories 21 28
None 21 26
Jewellery and watches 19 16
Furniture and decoration 15 19
Mobile phones / tablets and accessories 15 16
Household appliances 14 16
DIY and home improvement products 13 14
Gift vouchers 10 14
Other 1 0