The data shows reasons why consumers plan to shop online during the Christmas period as of 2017. Among those surveyed, 68% said they prefer to shop online in order to avoid busy crowds, while almost a quarter (23%) like to stay away from the repetitive Christmas music in stores.
To avoid busy crowds | 68 |
To escape the long queues | 62 |
To compare prices and reviews more easily | 50 |
To avoid repetitive Christmas music | 23 |