Market share of organic food in Finland 2016, by product category

The data displays the market share of organic food in selected product categories in Finland in 2016. The organic market share was the biggest for eggs, amounting to over 15%. In the same year, the corresponding share for organic milk was 4.1%. The popularity of organic food in Finland is characterized by general consumption trends related to wellbeing, natural ingredients and responsibility. New categories and products are introduced to respond to the needs of the conscious consumer.