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Survey on perceived image of organic food in Finland 2017

On a scale of 1 to 7, how well do the following characteristics fit to your image of organic food?

The data displays the result of a survey on the perceived image of organic food in Finland in 2017. According to the survey, the characteristics fitting most to the image of organic food were responsible and healthy. Characteristics such as relaxed and efficient more seldom contributed to the respondents' image of organic food.

Healthy 4 2 5 16 25 26 22
Responsible 4 3 5 17 23 26 21
Consumption trend 6 4 8 22 25 21 15
Delicious 5 3 7 27 24 18 14
Modern production 7 5 9 23 24 19 14
Reliable 5 4 10 21 27 21 13
Small-scale operations 3 3 8 24 29 21 12
Luxurious 6 5 13 24 24 15 12
Professional 5 4 11 27 25 17 11
Honours tradition 6 5 12 25 24 16 11
For greenies 12 11 17 32 18 10 7
Profitable 7 8 17 32 18 10 7
Experience-seeking 9 7 14 34 21 10 6
Relaxed 9 9 15 34 21 8 5
Efficient 13 11 24 29 14 6 3