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Survey on attractiveness of organic food in Finland 2017, by household situation

How attractive do you consider organic food when buying groceries?

The data displays the results of a survey on the attractiveness of organic food in Finland in 2017, by household situation. Respondents living alone accounted for the highest share of those who did not consider buying organic food. Meanwhile, organic food was the most attractive for households with children, 10% of respondents preferring organic food and 79% definitely or potentially considering purchasing some. Overall, the attractiveness of organic food has increased in Finland over the recent years. According to the survey, the main reasons for buying organic food included cleanliness, quality and healthiness.

Living alone 10 27 43 20 1
Living with another adult/other adults 10 28 44 14 3
Living with children 10 29 50 11 2