Retail & Wholesale » Shopping Behavior » U.S. Baby Boomers: Grocery Shopping Behavior | Grocery shopping: ordering online for home delivery worldwide generation, 2014

Grocery shopping: ordering online for home delivery 2014, by generation

Share of consumers who ordered groceries online for home delivery worldwide in 2014, by generation

The data displays the share of global consumers who ordered groceries online for home delivery in 2014, by generation. During the survey, 30% of the Millennial respondents answered that they had ordered groceries online for home delivery.

Millennials
(21-34 years old)		 30
Generation Z
(15-20 years old)		 28
Generation X
(35-49 years old)		 22
Baby Boomers
(50-64 years old)		 17
Silent Generation
(65 years and older)		 9

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