Retail & Wholesale » Shopping Behavior » U.S. Millennials: Consumer Goods and Shopping Behavior | U.S. Millennials: online purchases related to social sharing 2016

U.S. Millennials: online purchases related to social sharing 2016

Product categories purchased by U.S. Millennial internet users after sharing something via social media as of Spring 2016
Created with Highcharts 5.0.1454545656464616161919991212191911115533232333009910103344FacebookTwitterPinterest0102030405060

The data describes the product categories purchased by U.S. Millennial internet users after sharing something via social media. During a spring 2016 survey, it was found that 54% of respondents bought beauty or apparel products after sharing something about the item category on Facebook.

Facebook 54 16 12 5 3 10
Twitter 56 19 19 3 0 3
Pinterest 46 9 11 23 9 4

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