The data displays the results of a 2017 survey in which U.S. consumers were asked which products they were waiting until Black Friday to purchase, broken down by category. According to the survey, 50% of respondents were postponing clothing purchases until Black Friday.
Clothes | 50 |
Toys | 47 |
Athletic shoes and sneakers | 37 |
Beauty products and fragrances | 36 |
Video games | 36 |
Televisions | 34 |
Laptop computers | 31 |
Headphones | 30 |
Jewelry | 29 |
Mobile phones | 29 |
Seasonal and holiday decorations | 27 |
Kitchen appliances | 27 |
Home furnishings | 27 |
Sporting goods | 27 |
Guns and ammunition | 18 |
Laundry appliances | 17 |