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U.S. consumer online and in-store Cyber Monday shopping 2016

Share of consumers in the United States who shopped online, in-store or both on Cyber Monday in 2016

The data describes the share of consumers in the U.S. who shopped online, in-store or both on Cyber Monday in 2016. During the survey period, 73% of responding shoppers stated that they had shopped exclusively online on Cyber Monday that year.

Online 73
In-store 14
Both online and in-store 13