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U.S. Millennials: number of shopping trips per household by store type 2014

Millennial consumers: number of shopping trips per household in the United States in 2014, by store type

The data describes the shopping frequency of Millennial consumers in the U.S. in 2014, broken down by store type. In that year, U.S. Millennials made most of their shopping trips to grocery stores, followed by trips to supercenters and dollar stores.

Grocery stores 39
Supercenters 21
Dollar stores 10
Mass merchandisers 10
Drug stores 10
Warehouse clubs 8
Convenience/gas stores 8