The data illustrates the communication channels used by customers to contact customer service in 2017, broken down by channel. In that year, 73 respondents in the UK stated that they contacted customer service by email.
62 | 73 | 73 | 47 | 60 | |
In person | 41 | 35 | 36 | 5 | 29 |
Live chat | 47 | 55 | 61 | 6 | 29 |
Mobile app | 12 | 7 | 25 | 2 | 7 |
Telephone | 74 | 69 | 78 | 56 | 73 |
Self-service support portal | 48 | 54 | 59 | 34 | 35 |
Search engine | 43 | 46 | 43 | 39 | 57 |
Social media | 15 | 18 | 41 | 4 | 17 |
Online community | 18 | 21 | 27 | 6 | 22 |
SMS or text message | 11 | 10 | 20 | 5 | 5 |
Chat bot (automated voice or chat response) | 10 | 9 | 16 | 4 | 7 |