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Sales share of the leading deodorant vendors in the United States 2016

Sales share of the leading deodorant vendors in the United States in 2016

The data displays the sales share of the leading deodorant vendors in the U.S. in 2016. In that year, the deodorant vendor Colgate Palmolive generated 4.6% of total dollar sales in the U.S.

Deodorant sales in the United StatesClassified and regulated as cosmetics in the U.S. by the U.S. Food and Drug Administration (FDA) deodorants were created to be applied to the body in order to affect body odor caused by bacterial growth and the smell associated with the bacterial breakdown of perspiration. These products are made by blending active ingredients with waxes, oils, and silicones and molding the mixture into stick form.

Procter & Gamble 36.7
Unilever 26.5
Lever Brothers Co. 15.3
The Dial Corp. 5
Colgate Palmolive 4.6
Revlon 3.2
Church & Dwight Co. 2.7
Kao USA 1.5
Tom's of Maine 1.2
Helen of Troy 1