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Brand value of the leading FMCG brands worldwide 2017

Brand value of the leading FMCG brands worldwide in 2017 (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays the brand value of the leading FMCG brands worldwide in 2017. In that year, the leading global FMCG brand was Gillette, with a brand value of about 18.2 billion USD. Gillette is owned by Procter & Gamble.

Gillette 18200
Pampers 16416
Kellogg's 10972
L'Oréal 10674
Danone 9322
Nestlé 8728
Colgate 8325
Lego 7024
Johnson & Johnson 6041