The data displays the sales share of the leading toothpaste brands in the U.S. in 2016. In that period, the Crest 3D White brand had a sales share of 6.6% in the U.S.
Oral hygiene and toothpaste in the United StatesToothpaste is an accessory used to help clean, maintain and prevent tooth and gum disease. Since the 2007/08 fiscal year, the oral hygiene category has been experiencing steady growth in terms of sales. This is largely due to a considerable increase in sales of dental accessories and tools. While consumers are trending away from dental solutions that are purely cosmetic, at home dental care is becoming a much more common practice.
Crest 3D White | 6.6 |
Colgate Total | 6.6 |
Sensodyne | 6.3 |
Sensodyne ProNamel | 6 |
Colgate Optic White | 5.3 |
Colgate | 4.5 |
Crest | 4.1 |
Colgate Max Fresh | 3.3 |
Crest Pro-Health | 3.2 |
Crest Whitening Plus Scope | 3 |