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Fabric softener brand preferences in the United States in 2016, by gender

United States: Brand preferences for fabric softener in 2016, by gender

The data displays the results of a survey conducted from April to June 2016 among 3,000 adult Americans on their preferred chocolate brand. The results were sorted by gender. During the survey, 22% of men stated their preferred fabric softener brand is Downy; 23.7% of women said the same.

Downy	22	23.7
Bounce	16.8	14.1
Arm & Hammer	16	6.7
Gain	10.1	15.1
Snuggle	8.9	11.9
All	8.9	7.5
Suavitel	5.2	4.4
Purex	3.8	3.5
Seventh Generation	2.4	6
Ecover	1.3	1.3

Fabric softener brand preferences in the United States in 2016, by gender

StatInvestor