The data displays the leading health and beauty care product categories in the U.S. in 2017, based on sales. During that period, soap was the leading health and beauty care product category in the U.S. with sales generating about 4.88 billion USD.
Health and Beauty Health and beauty encompasses a variety of products, including fragrances, makeup, hair care and coloring products, sunscreen, toothpaste, and products for bathing, nail care, and shaving. The industry overlaps with other markets like chemical, health care, and petroleum.
Soap | 4876.2 |
Skin Care | 3685.4 |
Toothpaste | 3119.5 |
Shampoo | 3070.2 |
Sanitary napkins | 2785.6 |
Cosmetic—facial | 2172.2 |
Hair conditioner | 2118.7 |
Cosmetic—eye | 2087.2 |
First aid accessories | 2029 |
Hand & body soap | 1935.2 |
Hair coloring | 1618.4 |
First aid treatments | 1501.7 |
Mouthwash | 1456.8 |
Cosmetic—nail | 1344.4 |
Suntan products | 1218.9 |
Cosmetic accessories | 1089.3 |
Hair styling gel/mousse | 1051.8 |
Sexual health | 987.2 |
Lip treatment | 895.4 |
Cosmetic—lip | 888.4 |
Shaving lotion | 788.1 |
Fragrances—women’s | 718.1 |
Hair spray/spritz | 685 |
Feminine needs | 630.4 |
Shaving cream | 487.4 |
Bath products | 233.2 |
Hair growth products | 117.7 |