Consumer Goods » Cleaning » Reckitt Benckiser | Leading U.S. health and beauty care categories based on sales 2017

Leading health and beauty care product categories in the United States 2017

Leading health and beauty care product categories in the United States in 2017, based on sales (Figures expressed in millions of U.S. dollars, unless otherwise specified)

The data displays the leading health and beauty care product categories in the U.S. in 2017, based on sales. During that period, soap was the leading health and beauty care product category in the U.S. with sales generating about 4.88 billion USD.

Health and Beauty Health and beauty encompasses a variety of products, including fragrances, makeup, hair care and coloring products, sunscreen, toothpaste, and products for bathing, nail care, and shaving. The industry overlaps with other markets like chemical, health care, and petroleum.

Soap 4876.2
Skin Care 3685.4
Toothpaste 3119.5
Shampoo 3070.2
Sanitary napkins 2785.6
Cosmetic—facial 2172.2
Hair conditioner 2118.7
Cosmetic—eye 2087.2
First aid accessories 2029
Hand & body soap 1935.2
Hair coloring 1618.4
First aid treatments 1501.7
Mouthwash 1456.8
Cosmetic—nail 1344.4
Suntan products 1218.9
Cosmetic accessories 1089.3
Hair styling gel/mousse 1051.8
Sexual health 987.2
Lip treatment 895.4
Cosmetic—lip 888.4
Shaving lotion 788.1
Fragrances—women’s 718.1
Hair spray/spritz 685
Feminine needs 630.4
Shaving cream 487.4
Bath products 233.2
Hair growth products 117.7