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Top 10 most important factors in deciding upon a specific college in the United States in 2015

The top ten most important factors considered in deciding upon a specific college in the United States in 2015

The data displays the top ten most important factors in deciding on a specific college in the U.S. in 2015. In 2015, about 63% of respondents stated that the cost of attending a college was the most important factor in their college decision process.

How much it costs 63
The offered majors and programs 56
Availability of financial aid 49
Location 38
The employability of graduates for full-time positions in the field within six months of graduation 23
Average starting salaries for graduates 12
The percentage of students who graduate 11
The average amount of money students borrow 6
Student loan default rates 5
Recommendations from family or friends 4

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