The data displays the reasons for collecting art among millennial art collectors in the U.S. as of February 2018. During the survey, 41% of the respondents stated that they collect art because of its aesthetic value.
Aesthetic value | 41 |
It's an asset I plan to sell for a quick profit | 35 |
Enjoy being part of the art world | 35 |
Art appreciation is a family value | 34 |
It's an asset that can be leveraged to build wealth | 33 |
Safe haven in volatile markets | 32 |
It's an asset expected to increase in value over time | 31 |
It's a sign of my wealth and success | 29 |