The data illustrates the broadcasting revenue generated from the Summer Olympic Games from 1960 to 2016. The worldwide revenue from the marketing of broadcasting rights was at about 1.5 billion USD for the 2004 Olympics in Athens.
1960 Rome | 1.2 |
1964 Tokyo | 1.6 |
1968 Mexico City | 9.8 |
1972 Munich | 17.8 |
1976 Montreal | 34.9 |
1980 Moscow | 88 |
1984 Los Angeles | 286.9 |
1988 Seoul | 402.6 |
1992 Barcelona | 636.1 |
1996 Atlanta | 898.3 |
2000 Sydney | 1331.6 |
2004 Athens | 1494 |
2008 Beijing | 1739 |
2012 London | 2569 |
2016 Rio | 2868 |