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Global market share held by smartphone vendors 2012-2017

Share of smartphone shipments worldwide from 2012 to 2017, by vendor

The data displays the global market share (of shipments) held by leading smartphone vendors in the years from 2012 to 2017. As of 2017, the market leader in this industry was Samsung with a 21.6% share of all shipments.

Global smartphone market share - additional information Samsung has seen its popularity steadily increase since it held just a 4.3% of the smartphone vendor market at the beginning of 2010. This has also been reflected in Samsung’s share in the overall mobile phone market which has risen from 17.5% in the fourth quarter of 2010 to 24.

2012 30.3 18.7 4 3.6 3.3 40.1
2013 31.3 15.3 4.9 4.8 4.5 39.3
2014 24.4 14.8 5.7 4.6 4.6 4.4 41.5
2015 22.3 16.1 7.4 5.2 4.9 3 2.6 38.5
2016 21.1 14.6 9.5 3.6 6.8 5.3 39.1
2017 21.6 14.7 10.4 6.3 7.6 39.5