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Apple's product unit sales by segment 2012-2018, by quarter

Unit sales of Apple worldwide by product/operating segment from the first quarter of 2012 to the third quarter of 2018 (in millions)

The data displays the unit sales of Apple by product/operating segment from the first quarter of 2012 to the third quarter of 2018. In the third quarter of its 2018 fiscal year Apple sold around 41.3 million iPhones. In this same period, Apple earned around 29.91 billion USD in revenue from iPhone sales, making it Apple's most profitable device.

1Q '12 37.04 15.43 5.2
2Q '12 35.06 11.8 4.02
3Q '12 26.03 17.04 4.02
4Q '12 26.91 14.04 4.92
1Q '13 47.79 22.86 4.06
2Q '13 37.43 19.48 3.95
3Q '13 31.24 14.62 3.75
4Q '13 33.8 14.08 4.57
1Q '14 51.03 26.04 4.84
2Q '14 43.72 16.35 4.14
3Q '14 35.2 13.28 4.41
4Q '14 39.27 12.32 5.52
1Q '15 74.47 21.42 5.52
2Q '15 61.17 12.62 4.56
3Q '15 47.53 10.93 4.8
4Q '15 48.05 9.88 5.71
1Q '16 74.78 16.12 5.31
2Q '16 51.19 10.25 4.03
3Q '16 40.4 9.95 4.25
4Q '16 45.51 9.27 4.89
1Q '17 78.29 13.08 5.37
2Q '17 50.76 8.92 4.2
3Q '17 41.03 11.42 4.29
4Q '17 46.68 10.33 5.39
1Q '18 77.32 13.17 5.11
2Q '18 52.22 9.11 4.08
3Q '18 41.3 11.55 3.72