Share of gamers aware of VR/AR device brands in the United States 2016-2017

Percentage of gamers aware of selected virtual reality (VR) and augmented reality (AR) device brands in the United States in 2016 and 2017

The data displays the percentage of gamers in the United States aware of selected virtual and augmented reality device brands in 2016 and 2017. According to the survey results, Oculus Rift, a VR headset manufactured by Oculus VR, had the third highest awareness level among U.S. gamers in 2017, with 33% of respondents saying they had heard of the device before.

Samsung Gear VR 16 43
Oculus Rift 22 33
PlayStation VR 14 33
Google Cardboard 18 25
HTC Vive 6 15
Microsoft HoloLens 11 13
Razer OSVR 5 7
Sulon Cortex 1