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U.S.: mixed reality adoption level in mid-market enterprises July 2017

Mid-market enterprise adoption of mixed reality technology (augmented/virtual reality combined with internet of things) in the United States, as of July 2017

The data describes the level of adoption of mixed reality technologies (augmented or virtual reality combined with the internet of things[IoT]) among mid-market companies in the U.S., as of July 2017. According to the survey, 33.2% of the mid-market respondents described their companies as being in the deployment phase of AR/VR solutions.

Mature – successful deployments in production 13.6
Building – in the deployment phase of an AR/VR solution 33.2
Experimenting – pilot projects started or being planned in AR/VR 20.2
Investigating – interested in the potential opportunities augmented or virtual reality offers 15.8
Waiting – no action taken yet 9.4
No action planned – not relevant to our business strategy 7.8