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Tablet computers: ownership in the UK Q4 2010-Q4 2017, by device

Ownership of tablet computers in Great Britain from 4th quarter 2010 to 4th quarter 2017, by device
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The data displays the % of survey respondents that have an iPad and the % of those that have a non-iPad tablet computer in their household in Great Britain from the fourth quarter of 2010 to the fourth quarter of 2017. During the forth quarter of 2010 only 1% of respondents had an iPad and only 2% had a tablet computer that was not an iPad. At the fourth quarter of 2017 the iPad stood at 29% and other tablets at 26%.

An iPad is a series of tablet computers designed, developed and marketed by Apple Inc. Other tablet computer manufacturers include Samsung, Microsoft and many others.

Q4 2010 1 2
Q1 2011 2 2
Q2 2011 2 3
Q3 2011 3 2
Q4 2011 4 1
Q1 2012 7 2
Q2 2012 8 2
Q4 2012 9 4
Q1 2013 16 10
Q2 2013 16 9
Q3 2013 16 9
Q4 2013 17 10
Q2 2014 24 21
Q3 2014 21 18
Q4 2014 22 17
Q1 2015 30 28
Q2 2015 27 24
Q3 2015 24 23
Q4 2015 28 26
Q1 2016 26 26
Q2 2016 29 24
Q3 2016 30 28
Q4 2016 28 26
Q1 2017 28 26
Q2 2017 32 27
Q3 2017 30 25
Q4 2017 29 26