Preferred channels to buy home appliances among U.S. consumers 2017

Preferred sources for buying home appliances among consumers in the United States, as of May 2017

The data displays the results of a survey about locations where U.S. consumers usually shop for home appliances. As of May 2017, 55% of respondents stated that they usually buy home appliances at brick-and-mortar electronics stores.

Brick-and-mortar electronics store 55
Brick-and-mortar home furnishings market 38
Online retailer 33
Discounter 14
IKEA 13
Specialist online shop 9
Online home furnishings market 7
Second hand on online marketplaces (e.g. eBay) 5
Don’t know 3
Other 8