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Italy: gift purchase intentions for Valentine's Day in 2016, by gender

Purchase intentions for Valentine's Day gift in Italy in 2016, by gender

The data depicts the purchase intentions for Valentine's Day gift in Italy in 2016, broken down by gender. As of the survey period, 16% of males replied that they were willing to buy a jewel to their partners while only 6% of female respondents were planning the same.

Watch 3 7
Sweets and chocolate 13 16
Book 14 12
Jewel 16 6
Flowers 17 2
Other 18 24
Nothing 19 32