The data displays the smartphone market share by vendor in North America from the first quarter of 2015 to the first quarter of 2018. In the first quarter of 2018, Apple had a 38% share of the smartphone market in North America.
1Q '15 | 37 | 26 | 14 | 5 | 18 | |||
2Q '15 | 34 | 26 | 14 | 26 | ||||
3Q '15 | 33 | 27 | 15 | 25 | ||||
4Q '15 | 36 | 24 | 16 | 8 | 5 | 11 | ||
1Q '16 | 33 | 29 | 14 | 7 | 5 | 12 | ||
2Q '16 | 29 | 30 | 14 | 9 | 5 | 13 | ||
3Q '16 | 33.7 | 25.6 | 13.1 | 8.4 | 7.9 | 11.3 | ||
4Q '16 | 39.2 | 19.8 | 12.2 | 10.5 | 6.7 | 11.6 | ||
1Q '17 | 33 | 23 | 18 | 10 | 6 | 10 | ||
2Q '17 | 29 | 32 | 15 | 11 | 5 | 8 | ||
3Q '17 | 34 | 24 | 17 | 11 | 5 | 9 | ||
4Q '17 | 45 | 20 | 14 | 10 | 4 | 7 | ||
1Q '18 | 38 | 27 | 14 | 11 | 4 | 6 |