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Reasons to buy luxury goods in China in 2012

The data displays the reasons to buy luxury goods in China in 2012. In 2010, 4% of respondents in China bought luxury goods to impress others.

To treat myself	36
To lighten the mood	31
Strengthening self-confidence	26
For a special occasion / success	21
To stand out of the crowd	21
For relaxation / reducing stress	21
Expressing one's individuality	20
To impress others	4
Other reasons	8