The data displays preferred sales and marketing strategies for luxury watch brands worldwide in 2017. The survey revealed that 64% of respondents feel that introducing new products is a top priority.
Introducing new products | 64 | 28 | 8 |
Developing e-commerce/digital channels (new) | 55 | 16 | 29 |
Reducing costs | 47 | 43 | 10 |
Expanding into new markets | 44 | 44 | 12 |
Focus on research and development | 42 | 48 | 10 |