Nike: ad spend in the United States 2009-2017

The data shows Nike's advertising spending in the U.S. from 2009 to 2017. The company invested 1.46 billion USD in advertising in the U.S. in 2017. To compare, its revenue in North America amounted to 15.22 billion USD that year. Footwear sales accounted for roughly 62% of the revenue, apparel for another 32%. The remaining part can be attributed to equipment sales.