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Media value of car brands in the Netherlands Q4 2017

Media value of car brands in the Netherlands in the fourth quarter of 2017 (in 1,000 euros)

The data shows the media value of car brands in the Netherlands in the fourth quarter of 2017 (in 1,000 euros). It shows that in this quarter, Volkswagen was the car brand with the highest media value. In total, car brands sold a media value of over 300 million euro using paid, owned and earned media.

Volkswagen 43500
Mercedes 36000
Renault 33500
Volvo 26000
Ford 25500
Opel 23500
BMW 22500
Peugeot 20000
Audi 20000
Toyota 17500
Nissan 15000
KIA 12500
Hyundai 9500
Skoda 9500
Citroën 7000