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Strong influences on searching for a car in the UK, 2015

Which of the following will have a strong influence on the way you search for your car?

This graph represents the important factors which people have on their minds when searching for a car, based on a survey carried out in the UK in late March 2015. The most important factor when looking for a car was the price range of the car. Just under two out of five motorists also said that running costs were an important factor for them when looking for a car.

Price range 58
Running costs 37
Brand 32
Model 27
Location/distance (e.g. miles from home) 16
Variant / specification 12
Type of used car seller 9