The data illustrates the net sales share distribution of Under Armour worldwide from 2012 to 2017, by distribution channel. In 2017, Under Armour's direct to consumer sales accounted for a share of 35% of their overall net sales. Under Armour is an American sporting goods manufacturer, based in Baltimore, MD.
2012 | 68.6 | 29 | 2.4 | |
2013 | 67.2 | 30.4 | 2.4 | |
2014 | 66.8 | 30.4 | 2.8 | |
2015 | 66.7 | 29.9 | 2.1 | 1.3 |
2016 | 65 | 31 | 2 | 2 |
2017 | 61 | 35 | 2 | 2 |